About Us

"Bringing Passion to Life"


About Mavericx

Mavericx is a consulting company specialized in digital transformation and digital marketing around 3 service offerings:

  • Customer Experience: Salesforce expertise, CRM implementation (Sales, Service, Marketing, Community, Analytics…), omnichannel infrastructure (CTI, phone, web, email, social, livechat, bot…), omnichannel Customer Journey (email, SMS, notification, social, DMP/CDP…), Digital experience (web, mobile, apps, eCommerce), Data Science (scoring, predictive intelligence…)
  • Cognitive AI Experience: Transform your business with our cutting-edge Cognitive AI solutions, enhancing decision-making and operational efficiency through advanced AI technologies.
  • Cyber Security Experience: Protect and secure your organization with our comprehensive Cyber Security solutions, expertly designed to defend against threats and manage crises effectively.

Mavericx is a consulting company specialized in digital transformation and digital marketing around 3 service offerings:

  • Customer Experience: Salesforce expertise, CRM implementation, omnichannel infrastructure, omnichannel Customer Journey, Digital experience, Data Science
  • Cutting-edge Experience: Automation expertise, Hyperautomation, Process Mining, RPA, Test Automation, Artificial Intelligence, Data Intelligence
  • Cloud Experience: Cloud expertise, IT Architecture, virtualization, integration, security, IaaS/Paas/SaaS Cloud solutions audit
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Why 'Mavericx'?

noun: Mavericks /ˈmav(ə)rɪks/ 

def: Independent-minded persons

similar: disruptors, trendsetters, free spirits, outsiders, nonconformists

noun: Customer experience / abbr: CX 

def: customers’ holistic perception of their experience with a company or a brand

Our values


Passion is at the heart of our company. We are continuously moving forward, innovating, and improving. We know it takes people with different ideas, strengths, interests, and cultural backgrounds to make our company succeed.


We are honest, open, ethical, and fair. People sees us as trusted advisers and nothing is more important than the trusted relationship we have with our Community.


The world is moving, so is the technology! A commitment to innovation and excellence is what guide us to think different.

Giving back

Our team is our greatest asset! But our Community is also part of our success, so we are proud to give back to leverage collective genius and work collaboratively to make the world a better place.

Our management team

Cyril Louis


Cyril has 17 years of experience in digital and cultivates a dual skill by focusing on CRM topics & customer knowledge as well as on engagement & digital marketing aspects.

He worked on numerous missions aimed at defining new strategies as ‘Customer Centric Company‘ and Data Driven Company via customer journeys for a better engagement. These new customer journeys involve many reflections on organization, methodologies, data urbanization and IT architecture. 

Cyril regularly shares thoughts and best practices on topics around the omni-channel customer experience, whether in publications or at diverses conferences.

His expertise has been recognized by Salesforce with his awards as Salesforce MVP, Salesforce Lightning Champion and Salesforce User Group Leader.

17+ years experienced in
Digital & CRM
// Customer Experience
& Digital Marketing

Anthony Favre


Anthony has 20 years of experience in digital, ecommerce, data intelligence and infrastructure projects.

A long-time enthusiast for the web and e-commerce, Anthony has worked on many large-scale projects for governments, retail, banking and luxury industry.

He also founded and managed two IT services and consulting companies in Switzerland. These experiences allowed him to acquire solid skills in management and business development.

Anthony has organized many conferences to discuss the topics that he is passionate about, especially on open source software or fintechs.

20+ years experienced in
Digital & Ecommerce
// Digital Experience
& Data Intelligence

Our partners

Driving innovation for leading brands

Some references